AI Insights · Timothy · July 2025
Top 5 Play Pass Games Performance on Unified Platform in Belgium, Q2 2025
Explore the performance trends of top Play Pass games in Belgium during Q2 2025, highlighting downloads, revenue, and active users.
In the second quarter of 2025, Belgium's top Play Pass games showed varied performance across downloads, revenue, and active users, according to data from Sensor Tower.
LEGO® DUPLO® World from StoryToys Limited saw a gradual increase in weekly downloads, reaching around 230 by the end of June. Revenue fluctuated, peaking at approximately $674 in the final week. Active users increased steadily, starting at 354 and reaching 482 by the quarter's end.
Rummikub by Kinkajoo Ltd experienced a peak in weekly downloads at 1K in mid-April, while revenue remained relatively stable, maintaining around $300 towards the end of the quarter. Active users showed a decline from 19.8K to 16.9K.
Hungry Shark Evolution by Ubisoft had a notable increase in downloads, peaking at 1.7K in mid-June, with revenue reaching $609 in late May. Active users peaked at 4.7K in mid-June before declining slightly.
Pixel Art － Color by Number from Easybrain Ltd saw a consistent rise in downloads, peaking at 2.5K in late June. Revenue showed fluctuations, with a peak of $339 in early June. Active users decreased from 26.4K to 14.3K.
Finally, Spaceflight Simulator by Spaceflight Simulator UK Ltd had stable downloads, with a slight peak at 160 in late May. Revenue remained steady, peaking at $245 in early June, while active users increased from 593 to 957.
These insights provide a glimpse into the performance dynamics of popular Play Pass games in Belgium. For more detailed analytics, visit Sensor Tower's platform.
